Brady Reports F'07 Third-Quarter Sales and Earnings

MILWAUKEE, May 16, 2007--Brady Corporation (NYSE: BRC), a world leader in identification solutions, today announced sales and earnings for its fiscal 2007 third quarter ended April 30, 2007.

Sales for the quarter were $346.3 million, up 30 percent compared to sales of $266.5 million in the third quarter last year. Organic sales were up 1 percent over the prior year, acquisitions contributed 24 percent to sales growth, and currency exchange added 5 percent to sales results in the quarter.

Net income for the quarter was down 4 percent to $29.0 million compared to $30.2 million in the same quarter last year. Earnings per diluted Class A Common Share were $0.53, down 13 percent compared to $0.61 in the fiscal 2006 third quarter. Fiscal 2007 earnings per share results include the effect of issuance of an additional 4.6 million shares through an equity offering in the fourth quarter of fiscal 2006 that reduced earnings per share by $0.05.

Sales for the nine months ended April 30, 2007, rose 37 percent to $999.9 million compared to $730.1 million in the same period last year. Net income for the nine-month period was $83.1 million, up 2 percent compared to $81.7 million in the prior year. Nine-month earnings per share were $1.52 , down 7 percent compared to $1.64 per share in the period last year.

Pre-tax charges to the income statement of $2.7 million for the quarter and $3.9 million for the nine- month period were taken for cost reduction actions. In addition, in connection with planned integration activities of acquisitions completed in the last 12 months, the company incurred severance and other charges of $6.6 million for the quarter and $8.2 million for the nine-month period that increased goodwill. Pre-tax savings from these actions are expected to be approximately $10 million in fiscal 2008.

"We are pleased with the swift actions taken in the quarter to streamline our business and best fit the needs of our customers around the world. While it is still too early to see the results from these actions, we believe we are making the right adjustments to our cost structure," said Brady President and Chief Executive Officer Frank M. Jaehnert.

"Our results this quarter clearly demonstrate the benefits of geographic diversification. While the economy is slowing in the Americas and sales in Asia-Pacific were down primarily due to challenges in the OEM electronics business, strong organic growth in Europe due in part to new non-smoking legislation offset the other regions," said Brady Chief Financial Officer David Mathieson. "Today we also reaffirm our previous guidance for fiscal 2007 sales of between $1.35 and $1.37 billion, net income of between $113 and $118 million, and diluted earnings per share between $2.06 and $2.15. "

A webcast of a conference call regarding the company's fiscal 2007 third quarter results will be available at www.investor.bradycorp.com beginning at 7:00 a.m. Central Time tomorrow.

Brady Corporation is an international manufacturer and marketer of complete solutions that identify and protect premises, products and people. Its products help customers increase safety, security, productivity and performance and include high-performance labels and signs, safety devices, printing systems and software, and precision die-cut materials. Founded in 1914, the company has more than 500,000 customers in electronics, telecommunications, manufacturing, electrical, construction, education, medical and a variety of other industries. Brady is headquartered in Milwaukee and employs more than 9,000 people at operations in the Americas, Europe and Asia/Pacific. Brady's fiscal 2006 sales were approximately $1.018 billion.

More information is available on the Internet at www.bradycorp.com.



Information by regional segment for the three and nine months ended
 April 30, 2007 and 2006 is as follows:
----------------------------------------------------------------------
                                                    Corporate
                                                       and
                                                      Elimi-
 (in Thousands) Americas  Europe    Asia   Subtotals nations   Total
----------------------------------------------------------------------
SALES TO
 EXTERNAL
 CUSTOMERS
----------------------------------------------------------------------
Three months
 ended:
----------------------------------------------------------------------
 April 30, 2007 $153,861 $111,266  $81,205 $346,332        - $346,332
----------------------------------------------------------------------
 April 30, 2006  137,438   80,420   48,636  266,494        -  266,494
----------------------------------------------------------------------

----------------------------------------------------------------------
Nine months
 ended:
----------------------------------------------------------------------
 April 30, 2007 $440,792 $302,478 $256,596 $999,866        - $999,866
----------------------------------------------------------------------
 April 30, 2006  363,446  230,466  136,191  730,103        -  730,103
----------------------------------------------------------------------

----------------------------------------------------------------------
SALES GROWTH
 INFORMATION
----------------------------------------------------------------------
Three months
 ended April 30,
 2007:
----------------------------------------------------------------------
  Base               0.4%    10.1%   -10.1%     1.4%       -      1.4%
----------------------------------------------------------------------
  Currency           0.1%    12.2%     5.7%     4.8%       -      4.8%
----------------------------------------------------------------------
  Acquisitions      11.5%    16.1%    71.4%    23.8%       -     23.8%
----------------------------------------------------------------------
    Total           12.0%    38.4%    67.0%    30.0%       -     30.0%
----------------------------------------------------------------------

----------------------------------------------------------------------
Nine months
 ended April 30,
 2007:
----------------------------------------------------------------------
  Base               2.7%     8.2%    -0.7%     3.8%       -      3.8%
----------------------------------------------------------------------
  Currency           0.4%     9.5%     4.4%     4.0%       -      4.0%
----------------------------------------------------------------------
  Acquisitions      18.2%    13.6%    84.7%    29.1%       -     29.1%
----------------------------------------------------------------------
    Total           21.3%    31.3%    88.4%    36.9%       -     36.9%
----------------------------------------------------------------------

----------------------------------------------------------------------
SEGMENT PROFIT
 (LOSS)
----------------------------------------------------------------------
Three months
 ended:
----------------------------------------------------------------------
 April 30, 2007  $37,465  $29,370  $11,861  $78,696  ($1,310) $77,386
----------------------------------------------------------------------
 April 30, 2006   35,026   21,304   12,397   68,727   (2,724)  66,003
----------------------------------------------------------------------
    Percentage
     increase
     (decrease)      7.0%    37.9%    -4.3%    14.5%   -51.9%    17.2%
----------------------------------------------------------------------

Nine months
 ended:
----------------------------------------------------------------------
 April 30, 2007 $103,163  $74,978  $46,391 $224,532  ($5,733)$218,799
----------------------------------------------------------------------
 April 30, 2006   92,188   62,071   37,124  191,383   (7,741) 183,642
----------------------------------------------------------------------
    Percentage
     increase
     (decrease)     11.9%    20.8%    25.0%    17.3%   -25.9%    19.1%
----------------------------------------------------------------------




NET INCOME RECONCILIATION (in thousands)
-------------------------------------------------------
                Three months ended: Nine months ended:
-------------------------------------------------------
                April 30, April 30, April 30, April 30,
                   2007      2006      2007      2006
-------------------------------------------------------
Total profit for
 reportable
 segments         $78,696   $68,727  $224,532 $191,383
-------------------------------------------------------
Corporate and
 eliminations      (1,310)   (2,724)   (5,733)  (7,741)
-------------------------------------------------------
Unallocated
 amounts:
-------------------------------------------------------
  Administrative
   costs          (31,083)  (21,777)  (87,831) (64,011)
-------------------------------------------------------
  Investment and
   other income       385     2,279       917    2,759
-------------------------------------------------------
  Interest
   expense         (6,428)   (4,496)  (16,407)  (8,920)
-------------------------------------------------------
Income before
 income taxes      40,260    42,009   115,478  113,470
-------------------------------------------------------
Income taxes      (11,273)  (11,763)  (32,334) (31,772)
-------------------------------------------------------
     Net income   $28,987   $30,246   $83,144  $81,698
----------------=======================================



Brady believes that certain statements in this news release are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. All statements related to future, not past, events included in this news release, including, without limitation, statements regarding Brady's future financial position, business strategy, targets, projected sales, costs, earnings, capital expenditures, debt levels and cash flows, and plans and objectives of management for future operations are forward-looking statements. When used in this news release, words such as "may," "will," "expect," "intend," "estimate," "anticipate," "believe," "should," "project" or "plan" or similar terminology are generally intended to identify forward-looking statements. These forward-looking statements by their nature address matters that are, to different degrees, uncertain and are subject to risks, assumptions and other factors, some of which are beyond Brady's control, that could cause actual results to differ materially from those expressed or implied by such forward-looking statements. For Brady, uncertainties arise from future financial performance of major markets Brady serves, which include, without limitation, telecommunications, manufacturing, electrical, construction, laboratory, education, governmental, public utility, computer, transportation; difficulties in making and integrating acquisitions; risks associated with newly acquired businesses; Brady's ability to retain significant contracts and customers; future competition; Brady's ability to develop and successfully market new products; changes in the supply of, or price for, parts and components; increased price pressure from suppliers and customers; interruptions to sources of supply; environmental, health and safety compliance costs and liabilities; Brady's ability to realize cost savings from operating initiatives; Brady's ability to attract and retain key talent; difficulties associated with exports; risks associated with international operations; fluctuations in currency rates versus the US dollar; technology changes; potential write-offs of Brady's substantial intangible assets; risks associated with obtaining governmental approvals and maintaining regulatory compliance for new and existing products; business interruptions due to implementing business systems; and numerous other matters of national, regional and global scale, including those of a political, economic, business, competitive and regulatory nature contained from time to time in Brady's U.S. Securities and Exchange Commission filings, including, but not limited to, those factors listed in the "Risk Factors" section located in Item 1A of Part II of Brady's Annual Report on Form 10-K for the period ended July 31, 2006. These uncertainties may cause Brady's actual future results to be materially different than those expressed in its forward-looking statements. Brady does not undertake to update its forward-looking statements.


BRADY CORPORATION AND SUBSIDIARIES
CONDENSED CONSOLIDATED STATEMENTS OF INCOME

(Dollars in Thousands)

                                                (Unaudited)
                                     ---------------------------------


                                       Three Months Ended April 30,
                                     ---------------------------------
                                                            Percentage
                                        2007       2006       Change
                                      ---------- ---------- ----------
Net sales                            $  346,332 $  266,494       30.0%
Cost of products sold                   177,181    125,739       40.9%
                                      ---------- ----------
   Gross margin                         169,151    140,755       20.2%

Operating expenses:
   Research and development               8,739      7,314       19.5%
   Selling, general and
    administrative                      114,109     89,215       27.9%
                                      ---------- ----------
Total operating expenses                122,848     96,529       27.3%

Operating income                         46,303     44,226        4.7%

Other income and (expense):
   Investment and other income              385      2,279      -83.1%
   Interest expense                      (6,428)    (4,496)      43.0%
                                      ---------- ----------

Income before income taxes               40,260     42,009       -4.2%

Income taxes                             11,273     11,763       -4.2%
                                      ---------- ----------

Net income                           $   28,987 $   30,246       -4.2%
                                      ========== ==========


Per Class A Nonvoting Common Share:
   Basic net income                  $     0.54 $     0.62      -12.9%
   Diluted net income                $     0.53 $     0.61      -13.1%
   Dividends                         $     0.14 $     0.13        7.7%

Per Class B Voting Common Share:
   Basic net income                  $     0.54 $     0.62      -12.9%
   Diluted net income                $     0.53 $     0.61      -13.1%
   Dividends                         $     0.14 $     0.13        7.7%

Weighted average common shares
 outstanding (in Thousands):
      Basic                              53,953     48,923
      Diluted                            54,717     49,833


                                        Nine Months Ended April 30,
                                     ---------------------------------
                                                            Percentage
                                        2007       2006       Change
                                      ---------- ---------- ----------
Net sales                            $  999,866 $  730,103       36.9%
Cost of products sold                   516,426    348,252       48.3%
                                      ---------- ----------
   Gross margin                         483,440    381,851       26.6%

Operating expenses:
   Research and development              26,353     20,677       27.5%
   Selling, general and
    administrative                      326,119    241,543       35.0%
                                      ---------- ----------
Total operating expenses                352,472    262,220       34.4%

Operating income                        130,968    119,631        9.5%

Other income and (expense):
   Investment and other income              917      2,759      -66.8%
   Interest expense                     (16,407)    (8,920)      83.9%
                                      ---------- ----------

Income before income taxes              115,478    113,470        1.8%

Income taxes                             32,334     31,772        1.8%
                                      ---------- ----------

Net income                           $   83,144 $   81,698        1.8%
                                      ========== ==========


Per Class A Nonvoting Common Share:
   Basic net income                  $     1.54 $     1.67       -7.8%
   Diluted net income                $     1.52 $     1.64       -7.3%
   Dividends                         $     0.42 $     0.39        7.7%

Per Class B Voting Common Share:
   Basic net income                  $     1.53 $     1.65       -7.3%
   Diluted net income                $     1.50 $     1.62       -7.4%
   Dividends                         $     0.40 $     0.37        8.1%

Weighted average common shares
 outstanding (in Thousands):
      Basic                              53,860     49,039
      Diluted                            54,704     49,962

BRADY CORPORATION AND SUBSIDIARIES
CONDENSED CONSOLIDATED BALANCE SHEETS

(IN THOUSANDS)
                                                      (Unaudited)
                                                 ---------------------
                                                 April 30,   July 31,
                                                    2007       2006
                                                 ---------- ----------

                     ASSETS
------------------------------------------------

Current assets:
   Cash and cash equivalents                    $  119,338 $  113,008
   Short term investments                            1,200     11,500
   Accounts receivable, less allowance for
    losses ($8,828 and $6,390, respectively)       240,055    187,907

   Inventories:
     Finished products                              82,295     59,365
     Work-in-process                                20,437     12,850
     Raw materials and supplies                     41,548     37,702
                                                 ---------- ----------
      Total inventories                            144,280    109,917
   Prepaid expenses and other current assets        41,738     36,825
                                                 ---------- ----------

    Total current assets                           546,611    459,157

Other assets:
   Goodwill                                        724,404    587,642
   Other intangible assets, net                    159,384    134,111
   Deferred income taxes                            37,185     34,135
   Other                                            20,633     10,235
                                                 ---------- ----------

    Total other assets                             941,606    766,123

Property, plant and equipment:
   Cost:
     Land                                            6,299      6,548
     Buildings and improvements                     85,825     78,418
     Machinery and equipment                       235,914    198,426
     Construction in progress                       24,811     12,098
                                                 ---------- ----------

                                                   352,849    295,490
   Less accumulated depreciation                   180,640    155,584
                                                 ---------- ----------

    Net property, plant and equipment              172,209    139,906
                                                 ---------- ----------

Total                                           $1,660,426 $1,365,186
                                                 ========== ==========

    LIABILITIES AND STOCKHOLDERS' INVESTMENT
------------------------------------------------

Current liabilities:
   Accounts payable                             $   94,415 $   78,585
   Wages and amounts withheld from employees        62,560     61,778
   Taxes, other than income taxes                    6,881      6,231
   Accrued income taxes                             30,897     25,243
   Other current liabilities                        51,531     46,763
   Short-term borrowings and current maturities
    on long-term debt                                    7         20
                                                 ---------- ----------

   Total current liabilities                       246,291    218,620

Long-term obligations, less current maturities     500,017    350,018

Other liabilities                                   63,719     50,502
                                                 ---------- ----------

   Total liabilities                               810,027    619,140

Stockholders' investment:
  Common stock:
    Class A nonvoting common stock - Issued
     50,481,743 and 50,481,743 shares,
     respectively and outstanding 50,423,441 and
     50,188,842 shares, respectively                   505        505
    Class B voting common stock - Issued and
     outstanding, 3,538,628 shares                      35         35
  Additional paid-in capital                       260,342    258,922
  Income retained in the business                  521,567    460,991
    Treasury stock - 58,302 and 292,901 shares,
     respectively of Class A nonvoting common
     stock, at cost                                 (2,218)   (10,865)
  Accumulated other comprehensive income            69,420     35,696
  Other                                                748        762
                                                 ---------- ----------

   Total stockholders' investment                  850,399    746,046
                                                 ---------- ----------

Total                                           $1,660,426 $1,365,186
                                                 ========== ==========

BRADY CORPORATION AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF CASH FLOWS
(Dollars in Thousands)                                (Unaudited)
                                                   Nine Months Ended
                                                        April 30
                                                    2007       2006
                                                  ---------  ---------
Operating activities:
Net income                                       $  83,144  $  81,698
Adjustments to reconcile net income to net cash
 provided by operating activities:
  Depreciation and amortization                     40,403     23,973
  Gain on foreign currency contract                      -     (1,517)
  Deferred income taxes                             (2,129)    (3,500)
  Loss on disposal of property, plant & equipment     (182)       188
  Provision for losses on accounts receivable        1,800      1,102
  Non-cash portion of stock-based compensation
   expense                                           5,022      4,275
  Changes in operating assets and liabilities
   (net of effects of business acquisitions):
     Accounts receivable                           (21,946)   (25,570)
     Inventories                                   (17,544)   (14,123)
     Prepaid expenses and other assets             (14,634)    (2,604)
     Accounts payable and accrued liabilities       (2,454)    (3,748)
     Income taxes                                    4,008     (1,657)
     Other liabilities                               4,169      4,813
                                                  ---------  ---------
        Net cash provided by operating activities   79,657     63,330

Investing activities:
  Acquisition of businesses, net of cash acquired (157,943)  (155,283)
  Payments of contingent consideration             (10,906)         -
  Purchases of short-term investments              (47,100)  (105,800)
  Sales of short-term investments                   57,400     82,900
  Purchases of property, plant and equipment       (42,107)   (26,291)
  Purchase of foreign currency contract                  -     (2,134)
  Proceeds from sale of property, plant and
   equipment                                         1,703        (51)
  Other                                             (8,978)    (1,907)
                                                  ---------  ---------
        Net cash used in investing activities     (207,931)  (208,566)

Financing activities:
  Payment of dividends                             (22,073)   (19,070)
  Proceeds from issuance of common stock             4,144      6,960
  Principal payments on debt                      (110,674)  (339,051)
  Proceeds from issuance of debt                   259,300    538,330
  Purchase of treasury stock                             -    (27,299)
  Income tax benefit from the exercise of stock
   options                                             902      3,707
                                                  ---------  ---------
        Net cash provided by financing activities  131,599    163,577
Effect of exchange rate changes on cash              3,005       (997)

Net increase (decrease) in cash and cash
 equivalents                                         6,330     17,344
Cash and cash equivalents, beginning of period     113,008     72,970
                                                  ---------  ---------

Cash and cash equivalents, end of period           119,338     90,314
                                                  =========  =========

Supplemental disclosures:
Cash paid during the period for:
  Interest, net of capitalized interest          $  16,003  $   4,572
  Income taxes, net of refunds                      33,268     30,844
Acquisitions:
Fair value of assets acquired, net of cash       $  87,224  $  61,602
Liabilities assumed                                (33,037)   (23,188)
Goodwill                                           103,756    116,869
                                                  ---------  ---------
               Net cash paid for acquisitions    $ 157,943  $ 155,283
                                                  =========  =========

RECONCILIATION OF GAAP MEASURES TO NON-GAAP MEASURES
(in thousands)

                                        Fiscal 2006
                     -------------------------------------------------

                        Q1        Q2        Q3        Q4       Total
                     --------- --------- --------- --------- ---------
EBITDA (1)
   Net income        $ 30,198  $ 21,254  $ 30,246            $ 81,698
    Interest expense    1,989     2,435     4,496               8,920
    Income taxes       12,334     7,675    11,763              31,772
    Depreciation and
     amortization       7,360     7,194     9,419              23,973
                     -------------------------------------------------

   EBITDA (non-GAAP
    measure)         $ 51,881  $ 38,558  $ 55,924  $      -  $146,363

                                        Fiscal 2007
                     -------------------------------------------------

                        Q1        Q2        Q3        Q4       Total
                     -------------------------------------------------
EBITDA (1)
   Net income        $ 34,448  $ 19,709  $ 28,987            $ 83,144
    Interest expense    4,735     5,244     6,428              16,407
    Income taxes       13,396     7,665    11,273              32,334
    Depreciation and
     amortization      12,927    13,169    14,307              40,403
                     -------------------------------------------------

   EBITDA (non-GAAP
    measure)         $ 65,506  $ 45,787  $ 60,995  $      -  $172,288


(1)Brady is presenting EBITDA because it is used by many of our
    investors and lenders, and is presented as a convenience to them.
    EBITDA represents net income before interest expense, income taxes
    and depreciation and amortization. EBITDA is not a calculation
    based on generally accepted accounting principles (GAAP). The
    amounts included in the EBITDA calculation, however, are derived
    from amounts included in the Condensed Consolidated Statements of
    Income data. EBITDA should not be considered as an alternative to
    net income or operating income as an indicator of the company's
    operating performance, or as an alternative to operating cash
    flows as a measure of liquidity. The EBITDA measure presented may
    not always be comparable to similarly titled measures reported by
    other companies due to differences in the components of the
    calculation.


    CONTACT: Brady Corporation
             For More Information:
             Investor contact: Barbara Bolens 414-438-6940
             Media contact: Carole Herbstreit 414-438-6882